SHOPFRONT SIGNAGE

Project

Greens ’n’ Reds Grocers needed some striking signage for their new store front. Commercial fit-out company Ze French Touch asked us to design something that would catch the eye of shoppers, communicate the store’s offerings, and stay true to the organic message of the brand.

Process

Leaning heavily on floating signage was the best way to affordably create striking signage for the 20+ metre shopfront. We dark stained 6mm sustainable plywood before cutting individual letters and finishing with a high gloss coat. Logo lockups were created using dark stained plywood backing and untreated plywood layering for the detail.

Result

By applying a modern typographical design to a natural, sustainable material we were able to produce a result that complemented the shop fit out and earthy brand message. We were able to bring the existing awning to life and ensure high visibility for the shop front.

Large Laser Cut Letter
Shopfront singage
Sanding burnt edges of small letters
Large wooden ampersand
Laser cut negatives
Laser cut letters in full sheet
Large_laser_cut_shop_signage_14
Staining Wooden Letters
Large layered Plywood sign
Finishing touches to layered wooden sign
Staining wooden letters
Finishing touches to layered wooden sign

Clients //

ABOUT US //

A Design and Fabrication Studio in Sydney’s Inner West, we specialise in laser cutting, signage, graphic design and materiality. Our creative team help clients across the globe bring their ideas to life, proudly sourcing sustainable and local materials where possible.

CONTACT US //

hello@thelaserco.com

0414 925 588

21 Shepherd Street, Marrickville, Sydney.
By appointment only.

WORK WITH US //

Laser cutting quote

Signage quote

Email us

The Laser Co is a finalist in Anthill's 2016 Cool Company Awards